May 11, 2011

Html 5 Game

Global creative agency ATTIK announces the debut of its interactive in-app game developed for Scion for the iPad’s June edition of The Onion, America's Finest News Source. The innovative Scion College Rebate Rally game appears as an interstitial ad through its month-long sponsorship with The Onion. In the game, players launch cartoon Scion vehicles at four targets in three increasingly difficult levels. Points are awarded for destroying targets and other items, and for completing levels using fewer Scions. Built in HTML5, with amazing visuals, animations and user interaction, the Scion College Rebate Rally is comparable to other full apps on the iPad.

Through this game, the ATTIK design team has produced a unique and active way to inform Scion’s target audience about the new rebate program, while still embodying college experiences and keeping the humorous tone and character of The Onion. By pushing the boundaries of HTML5 possibilities, the Scion College Rebate Rally demonstrates ATTIK’s leadership in creating ads that are smart, approachable and engaging to customers. To access The Onion and its iPad edition, visit Onion's website, or download it from the iTunes store here: http://go.attik.com/2a1.

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