
FWA “Site of the Day”
Scion UnitedSAN FRANCISCO — (Aug. 25, 2008) — Global creative and brand-engineering agency ATTIK and Scion are very proud to announce that the recently launched website for the new "United By Individuality" campaign will be honored as today's "Site of the Day" on the prestigious Favourite Website Awards (FWA) site, which is online at TheFWA.com. The "United By Individuality" campaign pays tribute to Scion owners and the broader Scion community.
With the campaign's creative approach ambitiously calling for hundreds of Scion owners to unite earlier this year with their xAs, xBs, tCs and xDs for a massive photo and film shoot in the Nevada desert, the results have debuted over the past several weeks in various integrated campaign elements, including a 60-second cinema/television spot called "Declaration," as well as in print and online media. Download Press Release
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